Public speaking, media training, presentation training, crisis communications
Posts Tagged sound bites
Speak in Sound Bites
Posted by TJ Walker in Analysis, Communications, Media, Professional Speakers, Video on March 30, 2011
Ronald Regan was a great speaker who knew how to captivate his audience. This clip shows how he used sound bites to get quoted and be remembered.
David Thomson Rips Everyone in Hollywood from Kate Blanchett to Richard Gere
Posted by TJ Walker in Communications, Media, public relations, reputation management on December 30, 2010
If you are looking to sharpend your tools of invective, than read exceprts fomr this new Hollywood Dictionary from David Thomson. This guy delivers on the sizzling sound bites. His attacks on Hollyowood celebrities might not be fair, but they are peircing, mean and funny–and that’s why they are memorable and get passed around.
Republican Leader basically admits he wants gain control of Congress to mess with Obama
Posted by TJ Walker in Analysis, Communications, Crisis Communications, Government & Politics, Media, media relations, Politics, Public Speaking Skills, Worst Speaker of the Day on October 28, 2010

Sen. Mitch McConnell said in a National Journal interview that “Our single biggest political goal is to give [the Republican] nominee for president the maximum opportunity to be successful.” Uh, Mitch, you are supposed to at least pretend that you want to do good thing like cut waste, make more government more efficient, etc. Here yo have the most powerful Republican Senator in the country saying his party’s main goal in 2011 is to make Obama look bad, and people wonder why there is such a cynical view of politics. Joe Scarborough has called the comment “embarrassing” and “pathetic,” but the White House is livid that more media and commentators haven’t picked up on the ugly sound bite. More at the Washington Monthly.
off-Message sound bites are Tripping up first-time candidates – lessons in media training
Posted by TJ Walker in Analysis, Crisis Communications, Government & Politics, Media, Media Training on October 3, 2010
The Los Angeles Times documents all the way many first time candidates are tripping on their own statements. The republicans have more loose cannons on the campaign trail this year, but are also likely to win more seats in congress too.
The nature of celebrity
by TJ Walker
Top speaking stories of the day 9/20/10- TJ Walker Interactive
Posted by TJ Walker in Analysis, Communications, Crisis Communications, Government & Politics, Great Lectures, Professional Speakers, Public Speaking Skills, Video on September 20, 2010
by TJ Walker
Sound bites of the day TJ Walker – Michael Steele, Steven Slater, Obama and the Mosque
Posted by TJ Walker in Analysis, Communications, Crisis Communications, Politics, Social Media on August 16, 2010
Ed Rollins, the GOP operative who was Ragan’s Campaign manager, basically came out and admitted that GOP Michael Steele is the biggest disaster to happen to the Republicans since, well, Watergate. Steele isn’t able to communicate positive messages about the party—he’s too busy defending himself against the charges that he is the biggest screw-up ever.
Confirmed-Steven Salter has been offered a reality show. But Steven, don’t spend the cash just yet, there’s a minor niggling detail to be ironed out, namely, did you make the whole thing up about getting hit on the head and suffering abuse form passengers?
Sound bite of the week (eating cat) is “better than chicken, rabbit or pigeon”
Posted by TJ Walker in Crisis Communications, Media Training, Professional Speakers, Public Speaking Skills, Uncategorized on February 17, 2010
Beppe Bigazzi, 77, is an Italian Chef who claims he was joking recently on Itaian national television when he said he enjoyed eating cat stew. He’s not joking on TV anymore; he was fired from his on-air position. Apparently you can joke about war, murder or other atrocities as long as yo don’t favor a type of meat that also lives inside a home.
Transportation Secretary Ray LaHood makes soundbite Blunder
Posted by TJ Walker in Uncategorized on February 5, 2010
Ray “stop driving it” Lahood stuck his fit in his mouth earlier this week. To his credit, he corrected himself within 5 minutes. However, the damage was done. “Stop driving it” is just too juicy a sound bite for reporters covering Toyota’s woes to ignore. The sound bite is an absolute, emotional, attacking, and action oriented–it was destined to be quoted form DC to Tokyo. Lesson for Lahood: there are some things worse than being an overly scripted politician.
Senator Arlen Specter Tells Rep/ Bachman “Act like a lady!”
Posted by TJ Walker in Debate Central, Government & Politics, Media Training, Politics, Presentation Skills Training, Public Speaking Skills, Technology, Uncategorized on January 22, 2010
US Senator Arlen Specter got into a talk radio fight with Rep Michele Bachmann this week. Apparently both were talking over each other. Finally, Specter said, “I’ll treat you like a lady, now act like one.” Ouch! That’s one way to make the sound bite of the day. Specter grabs attention because his comment was so emotional, attacking, heated and to some, sexist. Both politicians are tough and are no slouches at talking over their opponents, so I don’t think anyone really feels sorry for Bachmann. Specter is all across the map ideologically, so you won’t have the usual hysteria that might occur if a prominent liberal were to make such a comment. Still, it was an interesting clash and a great way of capturing the current level of political frustration coming out of the capital these days.
The GOP Sound Bite King
Posted by TJ Walker in Government & Politics, Humor, Media Training, Politics, Presentation Skills Training, Public Speaking Skills, Social Speaking, Uncategorized on November 20, 2008
The following is from the Daily Beast. If you are looking for an example of someone who can consistently frame every single thought into a perfect sound bite, then look no further that Mike Huckabee.Â
Mike Huckabee is saying what a lot of people are thinking about the danger of Obama tangling with the Clintons. “If he’s floating that balloon it better fly, because I think that to float the idea, and then to pull it away, I just think it would be disastrous for him from a public relations standpoint,†the former Arkansas governor told The New Yorker’s Lauren Collins. “It would be twice having rung the doorbell and not taken her to the dance.†The Obama camp is playing with fire, he suggests. “Surely they did know that she was married, and that her husband is named Bill, and that he used to be President. It wasn’t like they woke up and said, ‘Oh my, you know, I forgot all about him.’ You don’t open the door when you’re pretty sure there’s fire on the other side of it that’s going to come in and scorch the room.†Hot stuff.
Media Training–Beat the Clock
Posted by TJ Walker in Media Training, Presentation Skills Training, Uncategorized on April 23, 2008
Sometimes a reporter will call under deadline and your goal is to get as many quotes in the article, while at the same time, eating up the clock to make it unnecessary and undesirable for the reporter to call your competitors for a quote. Below is a link to a story where I was interviewed for a story by Forbes.
http://www.forbes.com/leadership/2008/04/21/ceo-corporate-image-lead-manage-cx_mk_0421tv.html






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