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Posts Tagged public relations
Inside Communications with Mike Bako: Don Middleberg
Mike Bako sits down with Don Middleberg to discuss the latest trends in PR, technology within PR and how PR professionals can use social media.
For more information on media and presentation training please visit http://www.mediatrainingworldwide.com,http://www.mediatrainingworkshop.com and continue reading http://www.mediatrainingworldwide.com/blog for news and analysis to help you communicate more effectively.
Media Training Insider’s Mike Bako on WTGM 960 Sports Talk breaking down the NFL lockout
Posted by TJ Walker in Analysis, Audio, Media, Media Training, Press Room on April 27, 2011

Ford Unveils New spokesperson – Creative media training?
Posted by TJ Walker in Communications, Humor, media relations, Media Training, public relations on March 22, 2011
Koch Industries Continues To Give Itself a PR Black Eye
Posted by TJ Walker in Analysis, media relations on February 17, 2011

The good folks at Gawker take Koch Industries to task in that wonderful Gawker way. But in between all the Gawker snarkiness, they provide some good PR tips for Gawker, including:
#1. Hire a spokesperson.
Tiger Woods’ Picture Removed from EA Game
Posted by TJ Walker in Analysis, celebrities, media relations, public relations, Video on January 7, 2011
Even though his name is still used in the title of his EA golf game, Tiger Woods’ picture was removed from the cover.
Departing NYC School Chief Joel Klein “We weren’t bold enough”
Posted by TJ Walker in Communications, media relations, public relations on December 26, 2010
If you are an elected official or high-placed appointed official, the two best days to get front page news are the day you start and the day you quit. Klein is now getting one last big blast of publicity.
Shaquille O’Neal Continues to Lead PR Charm Offensive On Boston
Posted by TJ Walker in celebrities, Communications, media relations, public relations, reputation management on December 24, 2010
Shaquille O’Neal is now Boston’s leading scorer. I don’t mean on the basketball court, but in the court of public opinion. He is everywhere in Boston and he is making himself fun, lovable and cuddly. The New York Times profiles Shaq’s aggressive, unorthodox and comprehensive PR blitz on Beantown. From the basketball court to the symphony to organizing snowball fights, Shaq is becoming an All-Star celebrity with few peers.
Funny Attack video made Against New ABC News Honcho Ben Sherwood
Posted by TJ Walker in Communications, Media, News, public relations, Public Speaking Skills, reputation management on December 22, 2010
Ben Sherwood:The Movie from Roone Arledge on Vimeo.
You’ve got to watch this to believe it. People really seem to hate this guy. Is this the next trend in office politics, the attack video? It looks like it’s really going to pay off to start being nice to everyone, or at least anyone who knows how to edit video.
Betty Ford Staffer Fired For Talking to TMZ
Posted by TJ Walker in celebrities, Communications, Crisis Communications, reputation management on December 22, 2010
It’s important to realize that although we live in a world where everyone is more open and where transparency and sharing are prized values, there is a downside. Employers also have rights. One of those rights is to give privacy to their clients and customers. Another is to use the freedom of speech to say “you are fired” to any employee caught breaking confidentiality rules.
Eli Manning Acts like an All MEDIA Pro at No-show Press Conference
Posted by TJ Walker in Uncategorized on December 22, 2010
NFL quarterback Eli Manning is mocked in this YouTube video for a recent press conference where virtually no one showed up. I think Manning should be praised. He showed up on time, didn’t complain, and treated the one kid there as if he were just as important as a room full of TV network sportscasters. That is a class act Eli! You are our media pro of the day.
So more Richard Nixon tapes emerge and he’s even a bigger jerk than imagined
Posted by TJ Walker in Communications, Crisis Communications, Government & Politics, media relations, public relations, reputation management on December 12, 2010
It’s one thing to be secretly taped saying obnoxious things. It’s another to install a secret taping system yourself, as Richard Nixon did, and then say every vile and obnoxious thing you can possibly think of.
What could Richard Nixon have been thinking? As twisted as he was, he was usually shrewd and crafty when it came to politics and he was obsessive about his image. It also makes you wonder, what thoughts did he keep to himself for fear they would be too offensive? Short of advocating incest AND bestiality, it’s hard to imagine how Nixon could have sounded more odious.
Heidi Fleiss has a deal to do a TV pilot for Animal Planet, about birds
Posted by TJ Walker in celebrities, Communications, Media, media relations, reputation management on December 5, 2010
Prediction: this pilot will never air. At some point a producer is going to sit up at a meeting at the Animal Planet headquarters and say “What? Are we crazy??? It’s Heidi Fleiss. People only associate her with prostitutes, Charlie sheen and sleaze, but I repeat myself.”
It’s great that Heidi may have gone through rehab for chemical addictions. But there is no image rehab center that can turn prostitute madams into a host mom’s want their kids to watch on TV talking about animals. If Heidi wants to be on TV, she should talk to the Adult Late Night department at HBO. More at TMZ
Is Mike Huckabee Developing a Palinphobia?
Posted by TJ Walker in Communications, media relations, Politics, public relations, reputation management on November 22, 2010
Signs that Sarah Palin is sucking all the air out of the room for other Republican Candidates:
From the Guardian today:
Anti-Facebook minister who advises couples on how to avoid temptation likes to have threesomes with wife and male church member
Posted by TJ Walker in Communications, Crisis Communications, media relations, reputation management on November 21, 2010
Here’s a general PR rule of thumb I give to my clients who pay me a small fortune, but you are getting it for free:
“Don ‘t seek the national spotlight giving advice to couples on how to be sexually pure if you are already quoted extensively in public court records talking about the threesomes you had with your wife and some guy at your church.”*

Haley Barbour yesterday has stopped the hemorrhaging of blood from Barbour’s political body. Now, he’s floating the idea of giving a big “race speech” next May.
First, the





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