Deluxe Private Media Training


If you are serious about improving your media skills in the most dramatic way possible in the shortest period of time, then a personalized, one-on-one or group media training session with me, TJ Walker, is the way to go.

You get my undivided attention for one or two days and you draw upon my experience of having trained more than 10,000 CEOs, Business Executives, Civic Leaders, Presidents of Countries, Prime Ministers, Nobel Peace Prize Winners, US Senators, Professional Athletes and Miss Universes for the last 30 years.

I help you reach the following 4 goals, quickly:

  1. How to look comfortable, confident, relaxed and authoritative on camera.
  2. How to craft a focused, three-part, 30-second media message.
  3. How to answer questions in an interview.
  4. How to speak in sound bites to get the exact quote you want in the story.


Are these your goals?


After working with many people just like you for the last several decades, I’ve found that the old approach of just spending a day with you, getting you on camera 2-4 times and critiquing you doesn’t really create new or long-lasting skills. So I have created a better, more comprehensive, blended learning experience.

Step 1

A couple of weeks before the training date, I send you my two media training books “Media Training A-Z” and “Media Training Success: How Anyone Can Become a Media Pro in 20 Minutes.” This gives you the intellectual framework for understanding the media in advance of our training. This means less time of me lecturing during our training day, and more time for you on camera doing sample interviews, actually improving.

Step 2

I send you an interactive online media training school that has additional video and audio tutorials plus homework assignments that show you how to record your messages and critique your own videos.

Step 3

We have a pre-training conference call to answer your questions and concerns and to talk in more detail about the training.

Please note: None of the pre-training work is required of you, but learning how to be great at dealing with the media is like any other skill in life; the more time you put into it, the better results you get.


Step 4

In-person training day (or two days). The training time is filled with real-life interview scenarios. You will be videotaped and critiqued at least 10 times per day! This is the key to your skill acquisition and is part of what differentiates us from other training firms.



The end of the day of training is, unfortunately, where most media training experiences end.

This means the trainees’ skills peak at and steadily atrophy for months until the newly acquired skills disappear all together.

We however, have a different system!

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Post Training steps
(One Year-Long Process)

Step 5

Any interview you do for the next year can be and should be rehearsed on video inside the Media Training Worldwide online school.

Step 6

You can send an unlimited number of videos of your interviews to me and I will give you a personalized critique. I won’t just send you an email note, I will actually produce a video showing you what you did well and where you need to improve.

Step 7

Continuous multimedia learning. I will send you monthly, weekly or even daily media training videos via RSS and social media so that you can continue to learn, improve and hold yourself to high standards.

Step 8

Video online Helpdesk. If you send me any question on any aspect of media training, I will personally answer you, in video, so that I can demonstrate exactly what you should do.


This comprehensive eight-step process is designed to help you make dramatic short-term improvements in you media skills and significant, incremental, long-term improvements in you media skills for an entire year, and beyond. I look forward to the prospect of working with you.

TJ Walker