Frequently Asked Questions about the PR Radio TV Network

What is the PR Radio TV Network?
It is an online news service for the Public Relations, investor relations, and business
communications world featuring video and audio profile interviews of executives.

Who is featured on the PR Radio TV Network?
Presidents and executives of public relations and investor relations firms, in-house corporate communications executives, journalists who cover the PR/IR world, recruiters who place people in the communications world, and other industry insiders. Recent quests include Steve Aiello-CEO of Cohn and Wolfe, Don Middleberg-CEO of Middleberg Euro RSCG, Catherine Bolton--Executive Director for PRSA, John Clemons-Chairman of IABC, and Bob Woodrum of Korn-Ferry.

Where are interviews for this network seen?
Every program is placed on www.prradiotvnetwork.com and can be watched and listened to at anytime by anyone with an internet connection and speakers. This site has been featured by PR Week and nearly every other PR Trade publication in the print and online worlds.

Is there a fee associated with being interviewed? Is this some kind of questionable pay-for-play scheme?
There is NEVER ANY FEE charged to anyone interviewed for the PR Radio TV Network.

May I purchase a copy of the show for my own corporate web site?
All guests of the PR Radio TV Network are given a FREE digital copy of their shows. Guests then have full rights to do whatever they want with their show in perpetuity.

What is the purpose of the PR Radio TV network? Why was it created?
The PR field is a large industry with a huge cast of colorful characters. The industry has numerous text-based newsletters, magazines, and web sites, but there was no forum for executives to TELL the story about who they are and what they are all about until this network was created.

Who runs the Network?
The producer/host of the Network is TJ Walker. (For full bio, click here)

What subjects are covered in a typical show?
Guests are typically asked about how they got their start in the communications business, what they are doing now, recent success stories, and their predictions on industry trends.

How long do most interviews last?
The radio interviews typically last 8-12 minutes. The TV interview average 3-5 minutes.

What makes the difference between a good interview and a bad interview?
Good guests are specific. When asked to name a recent success story, they tell a specific and detailed story. They don't say, "um, well, gosh there are so many, blah, blah, blah," and then continue to talk at some abstract level.

How else can I get a feel for the interview?
Listen to or watch several other interviews already posted on the site.

Why would someone want to be interviewed by the PR Radio TV Network?
1. It is an opportunity to promote yourself and your company within the industry. 2. The interview is non-confrontational and positive. 3. It is the only place on the web for your peers and colleagues to see or hear you and learn about the experiences and passions you bring to your craft. 4. You are given a free copy of your interview which you can place on your own web site (most people put this on their media page or bio page). You now have multimedia content for your web site without having to spend the time or thousands of dollars typically associated with production. 5. Convenience. The interviews can be scheduled at almost any time and conducted over the phone or in-studio. 6. If you are a PR professional, it's kind of embarrassing if you can't or won't face the media yourself once in awhile.

How large is the audience?
The audience isn't huge, but it's growing every day. We don't make this data available, but we will point out that we've recently been featured in nearly every PR trade publication, magazine and newsletter. Finally, unless the Today Show is calling you every day, what does it matter how large our audience is? We are the only game in town for PR professionals.

What do I need to do to listen to or watch these interviews?
You need a computer with speakers and a RealPlayer. If you don't have a RealPlayer, go to www.real.com for a FREE download. You do not need a highspeed connection, but it helps, especially when watching the video interviews.

I have a RealPlayer and speakers, but I still get an error message when I click on the shows. What do I do?
RealPlayers often get glitches. The easiest thing to do is download a new RealPlayer and then try again.

How does one get to be a guest on the Network?
Please email your pitch and bio to tjwalker@tjwalker.com. Or call 212-764-4955.

Who sponsors the PR Radio TV Network? How does the Network make money?
The network is solely sponsored by TJ Walker Media Training Services (www.tjwalker.com). At the end of every interview, a brief, National Public Radio-style sponsorship message appears for Walker's media training services. Additionally, TJ Walker Media Services produces webcast news releases for commercial clients. The PR Radio TV Network is used as a way of introducing this service to potential customers.

Where is your TV studio located?
307 West 36th Street, 8th Floor (between 8th and 9th Avenues)
New York, NY 10018