Sound bite of the week goes to Rep Eric Massa for calling White House Chief of Staff Rahm Emanuel “the son of the devil’s spawn.” Wow! if there is a newspaper or website editor or talk show producer who can pass up a juicy quote like this, I’d love to meet him or her.

TJ Walker #1 USA TODAY Best-Selling public speaking author and presentation trainer to past Miss Universes, Super Bowl Winners, Nobel Peace Prize Winners presents the 1^st annual Snoozy and Snazzy awards to the best and worst speakers at the Academy Awards.
For video analysis from TJ go to: http://www.youtube.com/watch?v=jUvRcScaAGI

SNAZZY AWARD:  Best speech

Sandra Bullock, Best Actress

“She nailed it last night. This is an actress who can poke fun at herself but she was also emotional, funny and she specifically thanked every single woman in this category.

It was classy, funny, everything you could want in an acceptance speech.”

SNOOZY AWARD: Worst speech

Christoph Waltz, Best Supporting Actor

“He came out and gave a laundry list of 15 names and mentions, too long for a 45 second speech. Not enough humanity or stories. In short there wasn’t anything entertaining in his speech.”

AVAILABLE For Interviews:

TJ Walker will offer his unique take on which winners put the audience to sleep and which speeches were worthy of their own golden statue.

Attention TV producers throughout US and Worldwide: Walker is available for live and recorded TV interviews anywhere in the world from his Manhattan remote broadcast studio (there is no fee or expense for TV stations)
For video analysis from TJ go to: http://www.youtube.com/watch?v=jUvRcScaAGI

TJ Walker is one of the leading media trainer/crisis communications counselors in the world. For more than 25 years he has coached president s of countries, CEOs, Prime Ministers, Nobel Peace Prize winners, Miss Universes and thousands of corporate executives. He is CEO of Media Training Worldwide www.mediatrainigworldwide.com

Walker Electronic Press Kit http://www.mediatrainingworldwide.com/epresskit.html

TJ on CNN, Fox, Headline News, Comedy Central and other TV networks http://www.youtube.com/watch?v=18jagMi5cBU

MEDIA CONTACT:

Availability: Walker is available for live and recorded TV interviews anywhere in the world from his Manhattan remote broadcast studio (there is no fee or expense for TV stations) (remote via Skype over a business class 5 Mbps upstream connection. Other streaming options also available, including LiveStream and iChat.)

To Book, contact Ryan McCormick at (516) 901-1103 Ryan@risingsunpr.com, Mark Goldman (516) 639-0988 markgoldman73@gmail.com, Mike Bako at 212-764-4955 or TJ Walker at 917-204-9490 tj@tjwalker.com.

AVAILABLE For Interviews – #1 USA TODAY Best-Selling public speaking author and trainer to past Nobel Prize winners can offer his commentary on the performance of Jay Leno as he re-launches The Tonight Show with Jay Leno on March 1st.

FOR IMMEDIATE RELEASE
Speaking expert and best selling book author TJ Walker can offer commentary in studio, over the phone, via satellite through Skype or he can produce his own web video offering expert analysis.
Walker has trained and prepared previous Nobel Peace Prize Winners before their speeches as well as Presidents, Prime Ministers, US Senators and Miss Universes.

For a preview analyzes of what Jay Leno may say, visit:

TJ Walker will analyze:
o Did Jay Leno address the charges against him that he manipulated the process and “stole” back The Tonight Show?
o How did Leno connect with the audience?
o How did he handle the Conan O’brien issue?

TJ Walker is one of the leading media trainer/crisis communications counselors in the world. For more than 25 years he has coached presidents of countries, CEOs, Prime Ministers, Nobel Peace Prize winners, Miss Universes and thousands of corporate executives. He is CEO of Media Training Worldwide www.mediatrainigworldwide.com

TJ Walker has appeared on CBS Sunday Morning Show, Comedy Central’s Daily Show, CNN, Fox News Channel, Bloomberg TV, ABC News, NY1, and more than 2000 other TV and radio news talk show appearances. Walker is a national #1 bestseller and has been on the USA Today, Wall Street Journal and Business week bestseller lists.

Walker Electronic Press Kit http://www.mediatrainingworldwide.com/epresskit.html

MEDIA CONTACT:

Ryan McCormick 516-901-1103

Mark Goldman 516-639-0988

Mike Bako 212-764-4955

TJ Walker 917-204-9490 (cell)

TJ Walker is a world-renowned speaking expert
• #1 USA Today, Wall Street Journal, Business Week bestselling author of “TJ Walker’s Secret to Foolproof Presentations”
• Speaking consultant to CEOs, Presidents, Prime Ministers, US Senators, Miss Universes and Nobel Peace Prize Winners
• Speaking World Champion, set world record for speaking on most talks shows in a 24-hour period (112 talk radio shows) – 6-1-2009
• Television Host, #1 rated daily speaking Internet TV show syndicated on YouTube, “The TJ Walker show”
• 25 years media and speaking training/consulting experience/founder TJ Walker Speaking
• Founder, TJ Walker Online Training, largest school of online, interactive presentation training courses

MEDIA CONTACT:

Ryan McCormick 516-901-1103

Mark Goldman 516-639-0988

Mike Bako 212-764-4955

TJ Walker 917-204-9490 (cell)

(press release)

Leading Media Trainer/Crisis Communications Coach Available for Analysis via Satellite TV Studio
Tiger Woods set to have 5-minute press conference at 11:00 AM EST Friday, February 19th.
TJ Walker is available Thursday February 18 and Friday February 19, before and after the press conference to provide analysis to your audience.
TJ Walker will analyze:
• Will Tiger’s strategy of NOT taking reporters’ questions backfire
• What should Tiger say
• What Tiger has to do be seen as sincere by fans, the media and the public
• Will Tiger’s press conference pave the way for redemption, or further tarnish his reputation
TJ Walker is one of the leading media trainer/crisis communications counselors in the world. For more than 25 years he has coached president s of countries, CEOs, Prime Ministers, Nobel Peace Prize winners, Miss Universes and thousands of corporate executives. He is CEO of Media Training Worldwide www.mediatrainigworldwide.com
TJ Walker has appeared on CBS Sunday Morning Show, Comedy Central’s Daily Show, CNN, Fox News Channel, Bloomberg TV, ABC News, NY1, and more than 2000 other TV and radio news talk show appearances. Walker is a national #1 bestseller and has been on the USA Today, Wall Street Journal and Business week bestseller lists.
Here is a video analysis from TJ on the Woods Press conference recorded Feb 18th,
Walker Electronic Press Kit http://www.mediatrainingworldwide.com/epresskit.html
TJ Walker Demo Video http://www.youtube.com/watch?v=18jagMi5cBU
Availability: Walker is available for live and recorded TV interviews anywhere in the world from his Manhattan remote broadcast studio (there is no fee or expense for TV stations) (remote via Skype over a business class 5 Mbps upstream connection. Other streaming options also available, including LiveStream and iChat.)
To Book, contact Ryan McCormick at (516) 901-1103 or Mike Bako at 212-764-4955 or TJ Walker at 917-204-9490.

The AP reports that the Obama Administration is trying to re-tool its communication strategy. They want to regain their campaign-like discipline from 2008. They have also taken upon themselves to use the White House blog and even twitter. Will it work? See the my video below for more opinions.

The head of the BBC urged all of that organization’s journalists to get used to using social media in all that they do or they should get out. Strong language, but language I think we are going to hear more of from all media companies and non-media companies alike. At some point in the very near future, not knowing how to use social media, including creating simple talking head videos, will be seen as big a liability as someone not knowing how to type or use a keyboard is today.

What if your are on your way to deliver a presentation and you get snowed in? Or bad weather cancels your flight? do you risk life and limb driving on dangerous roads? Forget about it? I hope not. Instead, do what I do: Deliver the speech by Skype video. You don’t have to leave home and with a little work, it can be a pleasurable experience for your audience to. Watch the video below for more details.

Find your niche by exploring your passion and seeing if enough other people in the world care about it too.
Focus on defining yourself as #1 in your niche.
How to know if your niche is real versus B.S.
Why you don’t need money to become the #1 in the world at your niche.
You don’t need tech skills, just patience and willingness to type.
You won’t get rich quick; you will make a living in 10 years and get rich in the long run.
If you love what you do and you make ends meet, you won’t be focused on getting rich quick and you won’t be bothered that you aren’t rich yet.
The magic secret sauce to making a living as an expert is cultivating your abilities to speak about what you do, whether it is as a chef like Emmerill, a homemaker like Martha or a relationship guru like Dr. Phil.
Read 1 book a week on your subject and one hour a day of news on your subject
Write one hour per day on your subject, even if it’s only a three sentence paragraph.
Give away your content in order to build fans.
Give away web content.
Give away newsletters.
Give away simple, talking head videos.
Turn content into books.
Find the one way of showing your expertise that people are willing to pay the most money for, i.e. a daylong workshop or a speech.
Don’t give up your day job until it’s economically irrational to continue.
Goal: getting prospects to call you, getting media to call you, getting all opportunities to call you.
When to start pitching the media
Don’t get seduced by the media (they won’t pay you for a long, long time)
How to get outsider testimonials positioning you as the best in the world.
How to leverage social media but not let it suck you into a black hole of time wasting.
How to build your platform consistently.
When to create and market products.
Determining the ultimate size, shape, and look of your company/practice.
Speaking for free
Speaking for Fee
Speaking for big fees.
Why products can make you but can also break you.
Exploring all media forms to make money
Exploring all forms of services that can make you money.
Why it is essential to raise prices on something every year.
Define your success on your terms.
Why you should strive to become a celebrity in your field.
Other ways of leveraging celebrity status in your field.
Why traveling the world is good for your brand, good for business and good for you.
Why you won’t ever want to retire.