Public speaking, media training, presentation training, crisis communications
Archive for category Media Training
Please Hire The Fox News Mole From Gawker
Posted by TJ Walker in Analysis, Media, media relations, Media Training, Politics, Video on April 13, 2012
The Fox News mole only made $5,000 from Gawker according to a report by Mediaite.
Posted by TJ Walker in Analysis, Media Training, Politics, Video on February 22, 2012
The Arizona Republican debate proved to be a showdown between Mitt Romney and Rick Santorum.
With campaign momentum and the eyes of the media and voters on him, Santorum was able to hold his own with Romney and at times came across as quite presidential.
Komen’s Reversal Of Fortune Goes Beyond Reputation Damage: Inside Communications Radio With Mike Bako
Posted by TJ Walker in Audio, Media Training, public relations on February 21, 2012
Should You Use an Agency or Go In-House? Inside Communications Radio with Mike Bako
Posted by TJ Walker in Audio, Media Training, public relations on February 20, 2012
Secrets of Crowdsourcing Social Conversations: Inside Communications Radio With Mike Bako
Posted by TJ Walker in Audio, Media Training, public relations on February 17, 2012
Bad PR For Telecom’s: Inside Communications Radio With Mike Bako
Posted by TJ Walker in Audio, Media Training, public relations on February 16, 2012
10 Ways to Pitch New Business in 2012: Inside Communications with Mike Bako
Posted by TJ Walker in Audio, Media Training, News, public relations, Social Media on February 15, 2012
Speaking To The Media: How Anyone Can Improve
Posted by TJ Walker in Analysis, Media, Media Training, Presentation Skills Training, Press Room on January 31, 2012
Giants And Patriots Headed For Super Bowl Rematch In Indy: Mike Bako on America’s News Radio Network
Posted by TJ Walker in Audio, Media Training, Press Room on January 23, 2012


The New England Patriots and the New York Giants are headed to Super Bowl XLVI, after New England edged the Baltimore Ravens 23-20 for the AFC title, and the Giants beat San Francisco 20-17 in overtime, for the NFC trophy. This marks a rematch. Back in 2008, when the same two teams met in the Super Bowl, New York upset New England.
Source: WSJ
Mike Bako on Fox Report: Tim Tebow’s Season Comes To An End
Posted by TJ Walker in Analysis, Media, Media Training, Politics, Press Room, Video on January 16, 2012
Mike Bako wraps up a wild weekend of NFL playoff action on the Fox Report (1/15/12).
What does the future hold for Tim Tebow? Also, is this the last of Tebowing and Tebowie?
Is it Fair to Quote Mitt Romney on “Firing?”
Posted by TJ Walker in Analysis, Best Speaker of the Day, CEOs/Financial, Communications, Crisis Communications, Debate Central, Government & Politics, Media, Media Training, News, Politics on January 11, 2012

There is a great deal of nonsense surround the fairness of quoting Mitt Romney saying “I like to be able to fire people.” Romney defenders scream that this quote is taken out of context and is horrifically unfair. But every quote in every newspaper, TV newscast and political ad is “taken out of context.” It is taken out of the context of a longer speech, interview or conversation.
The issue is whether it is taken out of context in a way that fundamentally distorts the meaning. If, for example, I said “children, you should never walk across busy streets without looking both ways.” And Newsmax quotes me as saying “TJ Walker says that children should ‘walk across busy streets without looking both ways,’” every fair-minded person would conclude that I had been taken out of context in such a way as to fundamentally distort and pervert my true meaning 100%.
MLB institutes dress code for media: Mike Bako on WOR Radio with Rita Cosby
Posted by TJ Walker in Analysis, Audio, Communications, Crisis Communications, Media Training, News, Press Room on December 8, 2011

Major League Baseball created and passed a dress code for members of the media on Tuesday, putting the guidelines in writing on the second day of the Winter Meetings in Dallas.
The guidelines are the first of its kind among the four major North American professional sports leagues (MLB, NFL, NBA, NHL) and implements a standard of dress for media members. It is an attempt to maintain a level of professionalism during the hot summer months when clothes have a tendency to get skimpier.
Debate Night For Republicans: Who Will Come Out Swinging?
Posted by TJ Walker in Analysis, Media Training, Video on September 7, 2011
University of Miami President Takes To Internet Video For Crisis Communication Announcement
Posted by TJ Walker in Analysis, Crisis Communications, Media Training on September 1, 2011
Crisis Communication For Sports Stadiums. What Is The $Price For Fan Loyalty And Safety?
Posted by TJ Walker in Analysis, Best Speaker of the Day, blogging, Body Language, Communications, Crisis Communications, Media Training, Video on August 31, 2011
Can violence by sports fans be addressed by legislation?
That’s the hope of a California state lawmaker who has introduced a bill meant to deter violent fan behavior at sports events.
Tiger Woods Loses Tag Heuer Endorsement. Why? Mike Bako on Business Talk Radio Network
Posted by TJ Walker in Analysis, Audio, Body Language, CEOs/Financial, Media Training on August 8, 2011
How Do You Media Train Police Officers? -Media Training
Posted by TJ Walker in Analysis, Media Training on August 8, 2011

Question:
I have a possibility of doing some training with police here in New Zealand. How would you train police officers on the beat to deal with pushy journalist who arrive at the scene of a crime they are dealing with? They may want basic information, or more detail. These may be low ranking police.
I know the relationship between police and media is not great here.
Rewrite Questions To Suit You -Media Training
Posted by TJ Walker in Analysis, Media Training, Presentation Skills Training, Professional Speakers on July 21, 2011
After you have heard a reporter’s question, hold it up to the light and rewrite the question in your own head to make it easier for you to answer it. Note: this is not the same thing as ignoring the question and saying whatever you feel like. The art in this process is finding a way to rewrite the question so it is less threatening to you, while at the same time not appearing to be dodging the question entirely. Read the rest of this entry »























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