Public speaking, media training, presentation training, crisis communications
Archive for category Authors Corner
Mubarak resigns, hands power to military -VIDEO analysis
Posted by TJ Walker in Analysis, Authors Corner, Best Speaker of the Day, Body Language, CEOs/Financial, Crisis Communications, Politics, Video, Voice, Workplace on February 11, 2011
Egypt’s vice president says Hosni Mubarak has resigned as president and handed control to the military.
Egypt, Weather Send News Ratings Soaring
Posted by TJ Walker in advertising, Authors Corner, blogging, Body Language, Media Training, News, Workplace on February 9, 2011

Most people think that the traditional evening news broadcast is a dinosaur and in danger of being extinct. That might be the case, but when major news hits the big three networks are still where people turn to get their news and information.
Major news stories in Egypt and weather here in the US sent ratings for NBC, ABC and CBS soaring to high marks not reached in years.
Super Bowl ticket fiasco leads to free 2012 seats -Crisis Communication Lesson of the Day
Posted by TJ Walker in Analysis, Authors Corner, Best Speaker of the Day, blogging, celebrities, CEOs/Financial, Communications, Crisis Communications on February 8, 2011


by Mike Bako – The NFL should get a penalty flag thrown on them for the way they handled displaced ticket holders at this years Super Bowl.
The NFL knew last week there were problems with the installation of temporary Super Bowl seating sections and hoped until hours before kickoff they could be fixed. They were wrong.
Christina Aguilera Fumbles Lyrics at the Super Bowl
Posted by TJ Walker in Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial, Technology, Video, Voice, Workplace on February 7, 2011
AOL Buys Huffington Post for $315 Million
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial on February 7, 2011

Congrats to Arianna Huffington for selling the Huffington Post for $315 million. That’s a huge windfall for her 5 year effort.
Huffington is a force of nature and is seemingly everywhere at all times and known by everyone prominent in every field. AOL is still a real and formidable company, but it is a little odd hearing its name as an acquirer.
Katie Couric Tweets that Mubarak Steps Down
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial on February 6, 2011

Oops! That’s embarrassing for Couric and CBS News. While Twitter is quick and easy and informal, big name companies and brands still need to remember that every word they put out on Twitter represents their brand.
So if someone who is seen primarily as being in the news business puts out wrong “news,” it does damage to the brand.
Matt Drudge Joins Twitter, Begrudgingly
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities on February 6, 2011

So Matt Drudge has finally joined Twitter and the folks at Gawker are mocking him for being in the Stone Ages. Nonsense! If you are as dominate in one medium as Matt Drudge is (#85 in the US according to Alexa), then you don’t have to participate in every other medium.
There is something to be said about focusing your energies on doing one thing well and not trying to be all things to all people. Drudge does a great job of doing two things: one aggregating top news stories of general interest to news junkies and two, finding links to any stories that make liberals looks like fools, imbeciles and jerks.
Kenneth Cole Egypt tweets ignite firestorm
Posted by TJ Walker in Analysis, Authors Corner, Best Speaker of the Day, blogging, celebrities, CEOs/Financial, Communications, Crisis Communications, Social Media, Technology, Worst Speaker of the Day on February 4, 2011

by Mike Bako – In the past Kenneth Cole has wisely used the advertisements for his clothes and shoes to promote social issues. He was widely commended for bringing attention to such issues as Aids and homelessness when not a whole lot of people paid it any mind. He set his company apart from his competitors and gained a great reputation in the process.
His latest tweets about the violence in Egypt being tied to the release of his Spring fashion line seem so out of character and shallow that, at least temporarily, it will hurt the image he has spent so much time building.
Abrams Media Network Passes 9 Million Unique Visitors in One Month
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial on February 2, 2011
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This is why executives at Time Warner and your local CBS station stay awake late at night and think about retiring to Idaho to become a potato farmer. Abrams Media, through its sites like Mediaite.com (my favorite) is putting together large broadcast-sized audiences for less than what old media companies spend on decorating their lobbies.
This is why I don’t worry about Comcast merging with NBC and other such nonsense. While big media companies are playing financial games and reshuffling chairs on the Titanic, new upstarts like Abrams Media are stealing all their viewers, readers and visitors.
Chick-fil-A Facing Boycotts
Posted by TJ Walker in advertising, Analysis, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, Communications, Crisis Communications on January 31, 2011

Chick-fil-A is facing boycotts because of its financing of extreme, right-wing ‘Christian” groups like Focus on the Family. I grew up in the south and had a fondness for their sandwiches, but they are one of the more politicized companies around.
The owner’s seem intent on cramming their own version of fundamentalist Christianity down the throats of their employees and customers alike. That worked in a bygone era.
The Real Mark Zuckerberg Confronts A ‘Surprised’ Jesse Eisenberg On SNL
Posted by TJ Walker in Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, Body Language, celebrities, CEOs/Financial, Communications, Crisis Communications on January 30, 2011
Was this a smart move for the CEO of a company valued at more than $50 billion to go onto a comedy show that makes fun of him? Is there a danger that Zuckerberg could look pathetic or at least lacking in gravitas?
I think the positives far out-weigh the negatives for Zuckerberg to appear on a show like SNL. After all, Facebook is about being cool and hip.
Piers Morgan Ratings Dropping Fast
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial on January 30, 2011
Media Training Tip of the Day: Don’t be afraid to admit “I don’t know.”
Posted by TJ Walker in Analysis, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities on January 30, 2011
O’Reilly Revisits Boehner’s Crying Issue: “He Has To Get His Emotions Under Control”
Posted by TJ Walker in Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial on January 30, 2011
See! I’m not the only one. I was denounced for being an ideologue for criticizing Boehner’s crying on election night last November.
But Bill O’Reilly can’t be dismissed as a left-wing critic who is ideologically opposed to Boehner. O’Reilly and others all across the spectrum are now openly wondering if Boehner really has the gravitas to be the leading Republican spokesperson in the country.
P Diddy sued for $1 trillion and accused of causing 9/11 attacks
Posted by TJ Walker in advertising, Analysis, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial on January 29, 2011
Mubarak shuts down the internet across entire country of Egypt
Posted by TJ Walker in Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities on January 29, 2011
When you are accused of being a dictator and you respond by shutting down the entire internet in your county, chances are, you really are a dictator.
Do corporations decide what Americans see on TV? TJ Walker provides analysis on RT
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial, Media, media relations, Meeting Planners, Press Room, Professional Speakers, public relations, reputation management, Technology, Video, Voice, Workplace on January 29, 2011
Several huge corporations own major networks and newspapers in the U.S. How much of the content do they control?
Media Training Tip: How to Stay on Message when Answering Interviewer Questions with Steve Jobs
Posted by TJ Walker in Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, blogging, Body Language, celebrities, CEOs/Financial, Video, Voice, Workplace on January 28, 2011
TJ Walker explains how to stay on message during an interview even when the interviewer veers off topic.
Media Training Tip: How to Bridge to Your Message Points in an Interview with John Edwards
Posted by TJ Walker in advertising, Analysis, Audio/Video Technology, Authors Corner, Best Speaker of the Day, Body Language, Technology, tip of the day, Training Community, Video, Voice, Workplace on January 28, 2011
TJ Walker explains techniques to bridge to your message points during an interview to keep the interview focus on what you want.
President Obama shows the proper way to use stories during a speech
Posted by TJ Walker in Analysis, Authors Corner, Communications, Crisis Communications, Video, Voice, Workplace on January 28, 2011











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