Archive for November, 2008

TJ Walker appears on Fox News Strategy Room

Car Company Executives Bungled PR

How you arrive to the pitch room sets the mood for your whole presentation. That’s why the car executives bungled so badly by all taking fancy private jets to Washington on the day they asked taxpayers to pay them $25 billion. Brian Ross of ABC news exposed the auto executives as idiots. Worse, once exposed, [...]

The GOP Sound Bite King

The following is from the Daily Beast. If you are looking for an example of someone who can consistently frame every single thought into a perfect sound bite, then look no further that Mike Huckabee. 

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How Obama Must Communicate about the Economy

By TJ Walker
Barack Obama’s greatest challenge, perhaps of his entire presidency, will be to get a handle on how to communicate complex economic solutions and principles while trying to solve the financial crisis. The challenges for the Obama Administration are that they must come up with policies that A. Benefit the economy as a whole, [...]

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Obama Ends up apologizing After Friday’s Press Conference remarks

Following up from Friday, here was the headline on the Drudge Report:
 Obama apologizes to Nancy Reagan for ’seance’ crack…

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Obama Makes Mild Blunder at First News Conference

When President-elect Barack Obama was asked if he had spoken to many presidents before, he replied this way.

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Communications Lessons from the 2008 Campaign

Any new product launch is always a challenge for managers. A political candidate for president is the ultimate new product; you either convince half the consumers/voters to purchase you on Election Day, or you are out of business—forever.

Barack Obama’s Election Night Victory Speech – analysis by TJ WALKER

John McCain’s Election Night Concession Speech – analysis by TJ Walker

Did John McCain Throw in the Towel on Saturday Night Live?

Did John McCain throw in the towel on Saturday Night Live?

I appreciate good humor from politicians as much as the next guy, but I have to question John McCain’s judgment to go on Saturday Night Live just 2 days before the polls open.

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